Customer Spotlight North Platte Livestock Auction |

Customer Spotlight North Platte Livestock Auction

North Platte Livestock Auction staff

2200 East 8th, North Platte, NE 69101

(308) 534-1200 • Fax (308) 534-1274

• cell (308) 530-8357

Web site:


The North Platte Livestock Auction was established in 1944 in North Platte.

Holly Hulings-Roeser owns North Platte Livestock Auction and in total there are 30 employees.

They are a livestock market that auctions cattle, horses and purebred cows and bulls. They also catalog horse sales, serve as an ordering and buying service and have monthly video sales. Also, they broadcast live every week over the Internet on their Web site.

They have been a successful business in North Platte because of their customer service. They have a level of personal service that educates sellers on marketing and animal health. North Platte Livestock Auction is also involved in the community. They also attribute their success to aggressive marketing and technology. Looking towards the future they plan to upgrade the business in two specific areas. They want to update the computer system and build an arena for horse sale previews.

“We have a great staff in place who are professional, progressive and knowledgeable and the number one priority is the customer’s best interest at heart. We have a family environment with ranch and farm backgrounds who really care about serving our customers.”

The Fence Post – Plains Edition would like to thank North Platte Livestock Auction for their many years of patronage.


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