Using blockchain to share information up and down the beef supply chain
Nigel Gopie, with IBM Food Trust, talks about using blockchain technology to share information by mutual consent up and down the beef supply chain. This video news is provided by Certified Angus Beef LLC and the American Angus Association.
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Hudspeth County, Texas — In the fall of 2019, ranch hands were gathering a bull when they noticed something out of place. One of their employer’s cows was freshly branded, with someone else’s brand.